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Electra Bicycles
DUE TO HIGH DEMAND OF BICYCLES, ALONG WITH SHORTAGE OF SUPPLY,
PLEASE CALL US AT 734-675-5566 FOR BIKE AVAILABILITY/PRE-ORDERS.
HOURS: MONDAY - SATURDAY 10am-4pm. THANK YOU!

$569.99
The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood.
It's right for you if...
You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads.
The tech you get
Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come.
The final word
For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen.
Why you'll love it
- The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills.
- Features our patented Flat Foot Technology for amazing comfort and control.
- Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires.
- Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

$1,599.99
The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology create the ultimate cruising experience whether you're near or far from the beach. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic.
- The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control.
- Comfortable cruising comes standard with Electra's patented Flat Foot Technology.
- Rethink "cruising" with a top-assisted speed of 20 mph.
- The easy-to-read LED controller monitors power support and battery charge.
- This Go! e-bike is a modern twist on an American classic.

$14.99
The perfect way to say 'Hello.'
Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
- Easy-to-push lever creates a friendly ringing sound
- Fits standard bicycle handlebar
- Includes attachment hardware
- Mounting Location: Handlebar
- Clamp: Universal
- Material: 7075 Aluminum Alloy

$629.99
It's right for you if...
You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from.
The tech you get
Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride.
The final word
The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone.
Why you'll love it
- Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces.
- Linear-pull brakes help control your roll with easy-stopping.
- Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle.
- Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

$14.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Easy-to-push lever creates a friendly ringing sound
- Includes attachment hardware

$389.99
Outside is their best side. Electra’s Sprocket 20" bikes provide good old-fashioned fun in a good new-fashioned ride. Featuring Electra’s patented Flat Foot Technology, this bike is both comfortable and easy-to-ride. Designed to accommodate growth spurts, the Sprocket 20" is perfect for kids ages 5 to 8 between 3'8" to 4'5" tall.
It's right for you if...
You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity and explorative nature of being a kid. After all, the best memories are made on two wheels.
The tech you get
Comfort is key with our Flat Foot Technology, Kraton grips, Selle Royal saddle and linear-pull brakes with adjustable reach levers. Dual position crank arms allow the bike to grow with kids and Schwalbe tires with Kevlar Guard® provide flat protection, so they can ride 'til the streetlights come on.
The final word
Remember riding to your friend’s house or the store? Or taking off for nowhere in particular? It was simple and fun. Remember fun? We do. Sprocket features Electra quality and style with patented comfort and control. So get 'em off the devices and get ‘em outside, because outside is their best side.
Why you'll love it
- No tippy-toe stops and a wide view of the road so kids can see what's coming thanks to our patented Flat Foot Technology.
- Front and rear linear-pull brakes allow them to stop on a dime when they hear the ice cream truck.
- Kids grow and this bike adapts with adjustable pedal mount positions.
- Schwalbe Big Ben puncture-resistant tires with Kevlar Guard protect them against flats to keep them riding all day.
- The universal, aluminum frame is built to last so this bike can be passed down to siblings.
- Customize with an Electra bell or handlebar bag to carry all the necessities and make it their own.

$14.99
The best thing to happen to handlebars since grips.
- Easy to push lever creates friendly ringing sound
- Fits standard bicycle handlebar
- Includes attachment hardware

$2,949.99
Go to the market. Go to the beach. Go get coffee. The Townie Go! 5i is an easy-to-use, fun-to-ride, pedal-assist e-bike with surprising power that'll make you want to go forever. With the Bosch Active Line System and Electra's Flat Foot Technology, climb hills and shorten distances with ease. It's impossible not to smile while riding a Townie Go!
It's right for you if...
Whether you ride every day or are just looking to get out and ride more, the Townie Go! 5i is up your alley. This new and improved version of one of our best-selling e-bikes helps you enhance your lifestyle and remove boundaries. Go farther, go faster and go funner.
The tech you get
Powered by the Bosch Active Plus System with a 250W mid-frame motor and 4 mode levels of support - Eco, Tour, Sport and Turbo - no hill or distance will stand in your way. The new Shimano Nexus Inter-5E hub is designed for e-bike motors, making it easier to control your output and battery life.
The final word
The Townie Go! 5i offers the best smileage in its class and features our patented Flat Foot Technology, which provides absolute comfort and control. Studies show that e-bike riders ride three times more often and three times longer than traditional bike riders. So what are you waiting for? Get out and Go!
Why you'll love it
- This ride is streamlined and ready for customizations. Add a rack, basket or bell to make it your own.
- The PowerPack 400 battery and 4 AMP charger charges quickly to keep you going.
- Changing gears is intuitive and easy, even while pedaling uphill, so you can focus on the fun.
- The 26" puncture-resistant Schwalbe balloon tires are comfy and smooth.
- Color-matched fenders keep you clean while front and rear LED lighting keep you safe.
- A rear rack helps carry everything you need with ease and style.

$15.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Cheerful 'ding-dong' doorbell style ring
- Includes attachment hardware

$19.99
Round and round it goes.
Spin this bell to say 'Hello.'
Let people know you’re coming through—and do it in style.
- Easy-to-push lever creates a friendly ringing sound
- Fits standard bicycle handlebar
- Includes attachment hardware
- Mounting Location: Handlebar
- Clamp: Universal
- Material: Aluminum

$449.99
It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

$49.99
Add more utility to your Electra Cruiser with the Cruiser Classic Rack. This aluminum rear rack features a sturdy design and attaches quickly and easily so you can bring along nearly anything your heart desires.

$359.99
Just add sunshine and watch them grow. Electra's Sprocket 16" bikes are perfect for first time riders. Featuring Electra's signature style and quality as well as our patented Flat Foot Technology, kids will be riding until the street lights come on. Easy-to-remove training make this the perfect ride for kids ages 3 to 5 between 3' to 3' 10" tall.
It's right for you if...
You're looking for a well designed, quality bike for your little one that is built to last. These fun-sized bikes embody all of the energy, creativity, and explorative nature of being a kid. After all, the best memories are made on two wheels.
The tech you get
Comfort is key with Electra's Flat Foot Technology, Kraton grips, custom Selle Royal saddle, and front linear-pull brake with adjustable reach lever. Parents will love easy-to-remove training wheels, tires with Kevlar Guard casing to protect against flats and a rear coaster brake for a smooth stop.
The final word
There's almost no better feeling than watching your child ride their bike for the first time. And when you finally take the training wheels off? Forget about it. With Electra's legendary quality, style, comfort and control, the Sprocket will make your kid as happy as you are.
Why you'll love it
- Flat Foot Technology allows kids to sit upright and plant their feet flat on the ground without ever leaving the saddle, which means no tippy-toe stops and a wide view of the road so they can see what's coming.
- Front alloy linear-pull brakes and a rear coaster brake with adjustable brake levers allow them to stop on a dime when they hear the ice cream truck.
- Easy-to-remove training wheels that require no tools.
- 16” tires with Kevlar Guard casing to protect against flats and keep them riding all day.
- Designed as a universal, aluminum frame and built to last so this bike can be passed down to siblings.
- Accessorize their new ride with a custom Electra bell or handlebar bag to carry all the necessities.

$29.99
Every bike deserves a cool basket.
- Made of rattan (natural reed material)
- Multiple color options available
- 38 x 28 x 25 cm
- Handlebar mounted with leather straps

$24.99
No matter what kind of fuel you sip to help you power your pedals, Electra's Linear Cup Holder will bring it along for the ride. It features a solid handlebar mount that's a breeze to install and classy, laser-etched anodized aluminum construction that firmly holds your beverage so you can use both hands to steer.

$24.99
A little extra support for your basket
For things that carry
An easy-to-install bracket that attaches a Quick Release Basket to the front of your ride.
Product details:
- Newly designed to keep the basket lower and closer to the bike
- Compatible with all Electra QR basket models

$36.99
This basket is as sweet as honey.
It's perfect for holding all your smaller things. Easily strap this basket on to your handlebars. Toss in your keys, sunglasses, tacos, whatever.
You have things. We have things to hold those things.
- Attaches to handlebar with leather straps
- Proprietary Electra design
- Honeycomb patterned stamp
- Powder-coated steel
- Carries up to 2.5kg (5lb)
- Dimensions: 22cm (l) x 18cm (w) x 14cm (h)
- Attachment: Hook and loop strap
- Includes hardware: Yes
- Material: Steel
- Weight: 0.41kg

$29.99
Look back at it
Add a touch more personality and a touch more safety.
Install, adjust and ride. It's that easy.
Objects in mirror are more awesome than they appear.
- Can be adjusted for use on right or left side of handlebars
- Designed to fit on capped open-ended grips
- Mirror dimensions: 10cm wide x 6cm tall x 10cm long arm

$67.99
This basket is as sweet as honey.
It's perfect for holding all your things, large and small. Easily attach and remove this quick release basket from your headset for added functionality and fun.
You have things. We have things to hold those things.
- Quick release bracket included
- Proprietary Electra design
- Honeycomb patterned stamp
- Quick release unit mounts to handlebars
- Powder coated steel
- Carries up to 5kg (11lb)
- Dimensions: 34cm (l) x 23cm (w) x 27.5cm (h)
- Attachment: Quick Release
- Includes hardware: Yes
- Material: Steel
- Weight: 1g

$569.99
Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll.
- Get the classic look of a beach cruiser with added details that take it to the next level.
- Comfort and control are key with Electra's patented Flat Foot Technology®.
- The linear pull brakes and 7-speed drivetrain give you range and stability.
- Add a bell, basket or a surf rack to make the most of those long summer days.

$9.99
Give your bike the ol' razzle dazzle.
The perfect accessory for fun and safety. Chose from three vibrant colors paired with reflective elements.
- Fits the end of a standard grip (handlebar end cap needs to be removed)
- Reflective elements for added safety

$30.99
This basket is as sweet as honey.
It's perfect for holding all your smaller things. Easily hook this basket to your handlebars. Toss in your keys, sunglasses, tacos, whatever.
You have things. We have things to hold those things.
- Attaches to the handlebar with metal hooks
- Proprietary Electra design
- Honeycomb patterned stamp
- Powder-coated steel
- Carries up to 2.5kg (5lb)
- Dimensions: 22cm (l) x 18cm (w) x 14cm (h)
- Attachment: Quick Release
- Includes hardware: Yes
- Material: Steel

$14.99
A bicycle bell with a quality sound is how you say hello in Electra.
- Easy to push lever creates a friendly ringing sound
- Fits standard bicycle handlebar
- Includes attachment hardware

$14.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Easy-to-push lever creates a friendly ringing sound
- Includes attachment hardware

$36.99
Add a touch of retro charm to any cruiser.
A great choice for your fat tire balloon bike.
Product details
- Smooth tread Cruiser tire
- Tube not included

$15.99
Let people know you're coming through. And do it in style.
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Product details:
- Cheerful 'ding-dong' doorbell style ring
- Fits standard bicycle handlebar
- Includes attachment hardware
Specs:
- Clamp: 22.2mm
- Material: Steel
- Weight: 130g

$9.99
Twist to the left, twist to the right.
Whichever direction, it's the perfect way to say 'Hello.' Twistabell provides a pleasant ringing sound all around town.
Let people know you’re coming through—and do it in style.
- Ambidextrous style is designed for both righties and lefties
- Fits standard bicycle handlebar
- Includes attachment hardware
- Fits on handlebar with Bosch Purion display
- Clamp: 22.2mm
- Material: Stainless Steel

$15.99
Let people know you're coming through. And do it in style.
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Product details:
- Cheerful 'ding-dong' doorbell style ring
- Fits standard bicycle handlebar
- Includes attachment hardware

$19.99
The perfect way to say 'Hello.'
Or 'hey there,' 'coming through' and 'sup.' We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through—and do it in style.
- Proprietary spring ringer
- Fits standard bicycle handlebar
- Includes attachment hardware
- Mounting Location: Handlebar
- Clamp: Universal
- Material: Brass

$15.99
The perfect way to say 'Hello'
Or 'hey there,' 'coming through' and 'sup.'
We've made ringing an art form. Spice up your handlebars with our unique graphics and bold colors.
Let people know you’re coming through. And do it in style.
- Cheerful 'ding-dong' doorbell style ring
- Includes attachment hardware
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